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Everyone knows Spain for its scenic Mediterranean coast, interspersed with vibrant resort cities and hugged by crystal-clear seas, however should you’ve been to the Iberian nation up to now three or 4 years, you’ve got in all probability seen how shockingly costly and busy it is change into.
From a mean overnight rate of $201 in Barcelona to unsustainable ranges of overtourism within the stylish trip island of Mallorca, the place anti-tourist sentiment has been dangerously brewing, we would not be the primary in line to board that flight.
Fortunately, there’s an thrilling Spain dupe tucked away within the far more offbeat, lesser-known Southeastern nook of Europe inflicting fairly the commotion these days, and if we should add, it is way cheaper and fewer crowded:

Bulgaria Is All The Rage This 12 months!
If you consider Bulgaria, you in all probability conjure up pictures of wintry landscapes, Soviet-style concrete blocks, and Orthodox piousness.
Whereas there may be some reality to that, one thing most folks do not know is that it turns right into a summer season paradise within the hotter months.
Had been you even conscious that Bulgaria’s shoreline on the Black Sea extends for an uninterrupted 235 miles and is lined with quaint seaside cities that simply could not be additional other than the stereotypical grayed-out, war-torn model of Japanese Europe?
Or that, as an example, it is about as heat because the Mediterranean, if not hotter?
We child you not:

Some cities alongside the coast have a mean each day most of 84.2°F and lows of 66.2°F, and should you’re pondering whether or not to pack an additional jumper or two ‘simply in case’ it will get chilly, child, you higher save area in your carry-on for some extra swim shorts as a substitute.
To not brag, however no different journey information web site stays on prime of journey traits like Journey Off Path, and we reported a few years in the past on how the Black Sea is a new Mediterranean in the making, and we’re glad to see others are lastly catching on:
Why This Lesser-Identified Nation Is So Stylish Proper Now
- It is cheaper
- It is stunning
- It isn’t as crowded

This yr, The New York Times featured this a part of the world in their listing of ‘greatest locations to journey’ in 2025, whereas CEO for Europe-based journey company TUI was recorded stating Bulgaria ‘might rival vacation hotspots equivalent to Mallory and Menorca’ in summer season.
Newcomers are additionally taking to social media in droves to showcase Bulgaria’s magnificence: on TikTok alone, the hashtag #bulgaria alone has racked up over 2.5 million posts.
Customers will share their captures of sandy seashores, sleepy coastal villages that appear frozen in time, and gorgeous nature but to satisfy the spoils of mass tourism.
Among the hottest TikTok’s, nonetheless, confer with Bulgaria’s affordability as a seaside vacation spot, in comparison with Spain, Italy or Greece.
This publish by TikTok person @heroiisa particularly highlights Varna as a cheap summer season getaway, the place lodging costs vary from solely $8 to $30-a-night, meals value between $5 and $12 in native eating places, and the seashores look untarnished, with crystal-clear waters:
@heroiisa BUDGET TRAVEL GUIDE TO VARNA, BULGARIA✈️ Varna is likely one of the greatest locations to go to if you find yourself younger and on a price range!✨ All costs are in USD and based mostly on a practical price range for BUDGET vacationers in Varna, Bulgaria💸 🏨Lodging: $8 to $30/evening per particular person should you keep in a hostel dorm or share an condo or a double room in an inexpensive guesthouse/lodge with somebody. This is dependent upon the season, the decrease finish of the costs is for shoulder season (April-June or September-October) and the upper finish for prime season (July-August). 🍛Meals: there are many choices for $5 to $12/meal. Should you prepare dinner, you are able to do it even cheaper than this! ☀️Actions: $0-20 relying on what you wish to do! I didn’t spend a lot cash on actions in Varna as a result of there are lots of free issues to do however there are additionally some paid actions you are able to do relying in your price range. 🚌Getting there: You may get to Varna by bus or prepare from different well-liked Bulgarian locations and cities like Sofia, Burgas, or Plovdiv. Bus and prepare tickets depend upon the route however are often very inexpensive ($2-12). ✈️Flights: In relation to flights, you possibly can fly into Burgas, Sofia, Plovdiv, or Varna from many European cities with Ryanair or Wizz Air after which take public transportation to Varna. It’s additionally an choice to fly someplace else within the Balkans and take public transportation from there in case you have time for an extended journey.
That is an account by a single traveler, however Budget Your Trip, our personal most popular platform for monitoring costs throughout totally different nations, corroborates that Bulgaria is certainly on the cheaper finish relating to summer season locations.
Extra particularly, vacationers will spend a mean $27 on meals per day, except they’re touring luxuriously (in that case, they need to price range $73), and $72 on motels, for whole week-long journey bills of $1,076 for 2 folks (or the equal in Bulgarian lev).
The place To Go In Bulgaria In Summer season?
- Sunny Seaside
- Nessebar
- Varna
- Burgas
- Sveti Vlas

There are numerous world-class locations to choose from should you’re skipping Spain and heading to Bulgaria this yr.
If you search Previous World attraction and tradition, go to the picture-perfect, cobbled Nessebar. This walled metropolis occupies the top of a slender peninsula and has a wealthy historical past courting again a number of millennia and comprising intervals of Thracian, Greek, and Roman rule.
Its ensemble of Byzantine church buildings and fortifications are a UNESCO World Heritage Web site, and the hotel-lined South Seaside, a brief drive from the Previous City, has been awarded Blue Flag standing, owing it to its cleanliness.
On the lookout for a conventional seaside getaway as a substitute, Mallorca-style?

Sunny Seaside isn’t an island, although it’s, because the title signifies, a sun-drenched resort growth unfolding alongside an azure Black Sea filled with seaside bars, the place beer prices as low-cost as $2, and a waterfront 3-star Hotel Zaara will solely set you again by $35-a-night.
Eager on an all-inclusive deal as a substitute?
HI Hotels Imperial Resort has nightly charges from a shockingly inexpensive $80 this June, all meals included, and entry to all resort areas, together with the pool and health middle.
We’re not going to mislead you: Sunny Seaside can get a bit crowded in summer season, not resulting from an inflow of overseas vacationers however resulting from its recognition with Bulgarians (and the neighboring Romanians) themselves. So, for some peace and quiet and extra exclusivity, there’s Sveti Vlas to the northeast.

A laid-back yacht marina boasting a plethora of eating choices, and several other lengthy miles of untouched high-quality, golden sands, it has 5-star motels from $66 per evening––take a look at the Garden of Eden Complex.
For a metropolis break, our prime picks are Burgas and Varna, the biggest conurbations on the Bulgarian coast, and two bustling Black Sea ports well-known for his or her historical heritage––even the Starbucks in Varna is constructed on prime of Roman relics!––and thriving nightlife.
They’re additionally the gateway to the coast, internet hosting low-cost flights from quite a few European locations within the excessive season, beginning in Might.
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This text initially appeared on TravelOffPath.com
Opinions expressed listed below are the creator’s alone, not these of any financial institution, bank card issuer, lodge, airline, or different entity. This content material has not been reviewed, authorised or in any other case endorsed by any of the entities included inside the publish.
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